Welcome to WeekInTrend

I’m Sophia Mozzali, fashion writer, culture observer and self-confessed playlist perfectionist. Born in Milan and shaped in London, I’ve spent the past few years weaving together the best of both worlds: Milanese style and British boldness.

What began as a love letter to fashion, music and everything I was obsessed with has become Week In Trend – a weekly dispatch for the curious, the stylish and the culturally switched-on.
It’s a space where personal style meets thoughtful reflection; where everyday moments and trends are observed, felt and written about with a wink.

About me

After starting out in a Milanese buying office, I’ve worked across PR, fashion journalism and digital media, contributing to publications such as Cosmopolitan, Fashion Unfiltered and 1Granary.
I hold an MA in Fashion Communication: Journalism from Central Saint Martins, and my career (and closet) has taken me everywhere from backstage at Milan Fashion Week to hidden vintage gems in London.

You’ll now find me back in London, building a life and a wardrobe that reflect both my roots and my dreams.

Daily style, music, food and snippets of life: @sophiamozzali

What you’ll find in WeekInTrend

Week In Trend moves between fashion, culture and the small moments that define modern life.
Expect essays that reflect on what we wear and how we feel, curated edits of what’s worth noticing, and occasional notes from London, Milan and elsewhere.
It’s a space for personal style, cultural curiosity and the kind of stories that linger after the scroll.

Why Subscribe?

Think of Week In Trend as a curated space for reflection and discovery.
Each edition brings together fashion, culture and the nuances of modern life, written with clarity, style and a sense of perspective.

It’s for readers who appreciate substance with elegance – those who collect references, notice details and value writing that lingers.

Subscribing supports independent journalism and ensures you never miss a new piece.

Sophia

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Part fashion diary, part culture fix. WeekInTrend is your stylish scroll for what’s thoughtful, inspiring and worth knowing (with a few real-life bits along the way).

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PR and fashion journalist girlie in her London era (via Milan). Words, bags and playlists for every mood. Currently chronicling life, style and curated chaos on WeekInTrend. Let’s be Substack friends, or just online besties.